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Qualifications

Don’t mistake rhetoric for actual expertise. Anyone can memorize an elevator pitch. If you want to see genius in action (or not), watch what...

  • Attention
    All press is good press. The key to success is to get people talking about you...and talking, and talking, and talking. It's easy to do ...
  • A Beautiful Home in the Hills
    Gene Hackman's wife died of hantavirus. She lay on the bathroom floor. The dog was in its crate. A few days later, Gene succumbed to the...
  • Currency
    Words have power Information is currency. It's easy to assume that the one talking is in control, but divulgence cripples leverage.  Wor...