The Price Tag Of Time

A lesson from retail.

Is it better to:

A. Spend all day servicing dozens of customers who are spending less than $1.00 each, even if it means not having time to provide service for customers with big orders?

Or

B: Spend all day servicing a handful of customers who are spending $500.00 each, even it means not having time to provide service for customers who are spending less than $1.00?

Either way, it's time spent that is gone forever, but the end result is not the same.

If you only made $20 today, you may have to work twice as hard tomorrow. If you made $2000 today, you could take tomorrow off.

There will never be enough time for a meaningful life when trivial activities are prioritized.

And, of course, the definition of "trivial" depends on your priorities. It's not always about money, but it is always about making valuable use of time.